HOG · ISSUER CIK 793952
HARLEY-DAVIDSON, INC.
Between Jul 31, 2026 and Oct 28, 2026, 4 HARLEY-DAVIDSON, INC. insiders reported $1.4M of open-market purchases and $119K of sales on SEC Form 4. The largest buyer was Nova Daniel J (Director), with $983K.
↗4 insiders filed
Original Form 4 filings from Jul 31, 2026 to Oct 28, 2026. 3 of 3 sales were reported under a 10b5-1 plan.
$1.4MInsider buying
$119KInsider selling
+$1.3MNet open-market
Oct 5, 2026Latest filing
| Ticker | Insider | Type | Owned | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 5, 202616:35 | Oct 1, 2026 | HOG | CFO and CCO | S · Sell10b5-1 | $24.43 | −1,559 | 24,733 | -6% | −$38K | ||
| Sep 28, 202616:16 | Sep 24, 2026 | HOG | Director | M · Exercise | — | +5,168 | 52,773 | +11% | — | ||
| Sep 2, 202617:02 | Sep 1, 2026 | HOG | CFO and CCO | S · Sell10b5-1 | $27.46 | −1,554 | 26,292 | -6% | −$43K | ||
| Aug 13, 202616:37 | Aug 11, 2026 | HOG | CLO, CCO, CAO & Corp Sec | P · Buy | $26.38 | +7,500 | 7,500 | New | +$198K | -7.3% | +11.9% |
| Aug 11, 202616:20 | Aug 10, 2026 | HOG | President & CEO, Director | P · Buy | $25.89 | +10,000 | 25,000 | +67% | +$259K | -9.0% | +14.0% |
| Aug 5, 202616:46 | Aug 3, 2026 | HOG | CFO and CCO | S · Sell10b5-1 | $24.88 | −1,554 | 27,846 | -5% | −$39K | ||
| Aug 3, 202616:18 | Jul 31, 2026 | HOG | Director | P · Buy | $24.57 | +40,000 | 47,605 | +526% | +$983K | -13.7% | +20.2% |